The
fragile state of the economy, domestically and abroad, dominated the
conversation during NBA commissioner David Stern's annual season
tip-off conference call with reporters Thursday afternoon. The chat,
however, didn't expose any dire financial forecasts for the league
heading in the start of the 2008-09 season next week.<!---->
<!---->
Stern discussed the relative
health of the league in terms of fan base, television ratings and
sponsor renewals. Along those lines, Stern covered the profitability of
teams, keeping tickets affordable for fans, expanding the NBA's market
abroad and the increased competition from foreign teams for NBA-caliber
players.
RELATED LINKS
• AUDIO:
David Stern's conference call
• NBA board of governors approves expanded use of replay
• Rule changes regarding replay
As
for the economic climate, Stern estimated that roughly half of the
league's 30 teams are currently turning a profit. He added that none of
the teams are dealing with any leverage-related issues that could
threaten a franchise's stability.
Easing the financial burden for
the ticket-buying public was of particular interest to the owners.
Teams make available an average 1,000 tickets per game for $10 or less,
according to the commissioner. Owners are searching for ways to add
even more value for fans.
Stern mentioned a promotion that's been
in place for several years in Dallas that guarantees $2 tickets for
selected games. He also spoke of expanding coverage of the league
through online avenues and the league's broadcasts partners.
"Our
owners seem quite determined to demonstrate they want to be
contributing members of community," Stern said, "and focus on what 2
1/2 hours of fun can offer to families."
Stern also doesn't seem
too concerned with possibility of players still in their NBA prime
bolting for Europe. He sees the Josh Childress case as more of an
isolated event than the beginning of a trend, and added that it's an
issue that mostly impacts players at the "mid-tier or slightly below."
He
doubts the economic conditions overseas, including smaller fan bases,
can support the continual poaching of NBA players, especially at the
elite level.
Essentially, the NBA isn't worried about losing LeBron James to Olympiacos.
But Stern added: "We don't mind the competition. It's probably good for our players."
The
league also announced the expanded use of instant replay by game
officials, which passed overwhelmingly by the NBA Board of Governors.
The two approved additions allow referees to use instant replay for the
following scenarios:
• To determine at any point during a game
whether a field goal was correctly scored as a 2- or 3-point field
goal, and, for the purposes of awarding the correct number of free
throws, whether a shooter was fouled while taking a 2- or 3-point
attempt.
• When the game clock malfunctions during a play
concluding with no time remaining on the clock (0:00) at the end of any
quarter or overtime period.
Though the first scenario is likely
to be come into play more often during the season, the latter has
generated the most interest. Under the previous rules, game officials
were required to reconstruct the timing of a play in a clock
malfunction without the help of replay or another source.
That
situation gained national attention at the end of the third quarter in
Game 2 of the Detroit-Orlando playoff series last season. The Pistons
inbounded the ball under their basket with 5.1 seconds left and the
clock started before stopping with 4.8 seconds showing. After a pair of
passes, Chauncey Billups hit a 3-pointer.
The clock remained at
4.8. The refs couldn't use instant replay or another source to decide
whether Billups got the shot off in time. They determined that Billups
scored with 0.5 seconds remaining. Television replays using a timer
later revealed that the play took at least 5.2 seconds before Billups
released his shot.
Using replay should enable the crew to make a
ruling under similar circumstances with a "substantially greater
accuracy," according to the league.
Other topics broached:
•
Retired Major General Ron Johnson, the senior vice president for
referee operations, helped conduct an extensive presentation on the
officiating program for the owners.
• Stern said the game of
basketball received a global boast from the Olympics, adding that 26 of
the 36 players on the medal stand had NBA experience. Regular-season
games in Europe are likely before the 2012 Games in London.
•
The league is also aware of the efforts in Seattle to bring the NBA
back to the city. The commissioner said that his office has had
positive contact parties regarding those efforts, but declined to
elaborate.
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