http://intranetblog.blogware.com/blog/_archives/2007/4/10/2871702.html
Intranet portal case study: Nordea
by
Toby Ward
on Tue 10 Apr 2007 11:51 PM PDT |
Permanent Link
|
Cosmos
Nordea is one of the largest banks in Northern Europe
with 10 million customers (of which 4.6 million are also e-customers),
1,100 bank branches and 29,000 employees. Essentially, Nordea is the
complex integration of four different banks – four different cultures
in four principal countries with four different and distinct languages.
Back
in 2000, the intranet was every group for themselves. In 2002, Nordea
implemented a common design across the enterprise intranet. By 2005,
Nordea had a single source portal for all employees. Today the intranet
features:
- 150,000 pages
- 600 individual publishers
- content in 6 languages (English, Danish, Swedish, Finnish, Norwegian, Swedish-Finnish)
Nordea Intranet Portal home page featuring news and subscriptions
organized by type, country, organization and business unit.
The
Nordea portal is a success. 70-80% of the employees visit the portal
every day. Not surprisingly, the most frequently used areas are the
telephone directory and local news.
One
of the reasons behind the portal’s success is the active involvement
and support from senior management. “Senior management has been very
actively involved during all stages of the development and
implementation,” says Nordea Head of Online Group Communications, Kim
Grue. “They all use the Intranet heavily supported by their own
Communication Partner and their Management Support functions.”
The
Intranet portal is owned by Group Identity and Communications.
Ownership includes the whole infrastructure and management of user
rights and roles. Group Identity and Communications also owns the News
channels. The different business areas owns their own content including
area specific applications. Of course all groups have to comply with
the policies and guidelines established by Group Identity and
Communications.
The portal has a powerful technology backbone that includes:
l Portal: BEA (with single sign-on)
l Search engine: Autonomy
l Content publisher: A custom built web-based Java-publisher
l IT platform (information container): Lotus Notes
l Statistics: ClientStep (Instadia/Omniture)
The
intranet is a personalized portal so information is organized and
presented to personal preferences, but also by relevant country,
business unit, and organization.
My
analysis: one of the most user-friendly and simple to use personalize
portal implementations I’ve seen. It looks simple to use and it strikes
a nice balance between too much white space and too much clutter. I
particularly like the simple-as-pie information architecture centered
on five intuitive sections: The Group, News, Organization, Customer,
and Employee.
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